[PDF] Value Proposition Design

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Value Proposition Design Product Detail:

  • Publisher : John Wiley & Sons
  • Release : 26 January 2015
  • ISBN : 9781118968062
  • Page : 320 pages
  • Rating : 4/5 from 3 voters

Value Proposition Design Book Summary/Review:

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."

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Value Proposition Design

Value Proposition Design
  • Author : Alexander Osterwalder,Yves Pigneur,Gregory Bernarda,Alan Smith
  • Publisher : John Wiley & Sons
  • Release Date : 2015-01-26
  • ISBN : 9781118968062
GET THIS BOOKValue Proposition Design

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains

Value proposition design

Value proposition design
  • Author : Alexander Osterwalder
  • Publisher : Unknown
  • Release Date : 2022-12-02
  • ISBN : 8799840707
GET THIS BOOKValue proposition design

The Big Pad of 50 Blank, Extra-Large Business Model Canvases and 50 Blank, Extra-Large Value Proposition Canvases

The Big Pad of 50 Blank, Extra-Large Business Model Canvases and 50 Blank, Extra-Large Value Proposition Canvases
  • Author : Alexander Osterwalder,Yves Pigneur,Gregory Bernarda,Alan Smith
  • Publisher : John Wiley & Sons
  • Release Date : 2016-12-05
  • ISBN : 9781119366065
GET THIS BOOKThe Big Pad of 50 Blank, Extra-Large Business Model Canvases and 50 Blank, Extra-Large Value Proposition Canvases

100 Blank, Extra Large, Tear-Out Canvases Give You More Space to Brainstorm and Strategize Millions of people use the Business Model Canvas and the Value Proposition Canvas to clearly understand customers, create better products, and grow businesses. This supplement to the bestselling books, Business Model Generation and Value Proposition Design gives you more space to scribble, brainstorm, and move sticky notes—with 50 blank, extra-large, tear-out Business Model Canvases (15” x 11” or 38cm x 28cm) and 50 blank, extra-large, tear-out Value Proposition Canvases (15” x 11”

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  • Publisher : Taylor & Francis
  • Release Date : 2022-11-16
  • ISBN : 9781000772296
GET THIS BOOKDesign and Strategy

This major practical handbook bridges the gap between strategy and design, presenting a step-by-step design process with a strategic approach and extensive methods for innovation, strategy development, design methodology and problem solving. It is an effective guide to planning and implementing design projects to ensure strategic anchoring of the process and outcome. Built around a six-part phase structure that represents the design process, covering initial preparations and project briefing, research and analysis, targets and strategy, concept development, prototyping and modelling,

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  • ISBN : 9783319935126
GET THIS BOOKMastering Disruption and Innovation in Product Management

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  • Release Date : 2016-09-13
  • ISBN : 9781119272113
GET THIS BOOKDesign a Better Business

This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of

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People like to have their own business, but few succeed. In this book, we show you what the process and procedures are to start-up your own business. Around 100 real cases featuring SMEs in Asia are introduced to show how businesses are run in the real world. From these practice cases, we can find rules to make a business sustainable. After reading this book, you will be able to find out what your advantages and disadvantages are, especially if you are

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  • Publisher : Notion Press
  • Release Date : 2021-06-01
  • ISBN : 9781637816387
GET THIS BOOKDesign Thinking in Consulting

Consulting is an Art, not a Science – Design on the other hand is beyond Art; it’s about pragmatic compromise, not perfection. Design Thinking in literal terms means thinking as a designer would. Design Thinking as a method is empirical in the sense that it is both experimental and experiential. However, like all methods, it’s not what it is but what you do with it that counts! Design Thinking is an approach to innovation that is powerful, effective and

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  • Publisher : Springer Nature
  • Release Date : 2020-11-16
  • ISBN : 9783030624125
GET THIS BOOKBoosting Collaborative Networks 4.0

This book constitutes the refereed proceedings of the 21st IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2020, held in Valencia, Spain, in November 2020. The conference was held virtually. The 53 full papers were carefully reviewed and selected from 135 submissions. They provide a comprehensive overview of major challenges and recent advances in various domains related to the digital transformation and collaborative networks and their applications with a strong focus on the following areas related to the main theme of the conference: collaborative

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  • Author : Julian Boha
  • Publisher : Springer Nature
  • Release Date : 2020-09-08
  • ISBN : 9783658317133
GET THIS BOOKManaging Value Propositions in Service Ecosystems

Julian Boha explores value propositions in ecosystems as they play an important role in communicating how a company aims to provide value to business partners and customers. Value propositions are used in our everyday language, yet the concept remains ambiguous as there is a lack of empirical evidence about value propositions and their formal development process. The author provides a much-needed understanding of value propositions within the context of ecosystems and offers tools to systematically create value propositions and orchestrate

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  • Author : David J. Bland,Alexander Osterwalder
  • Publisher : John Wiley & Sons
  • Release Date : 2019-11-12
  • ISBN : 9781119551447
GET THIS BOOKTesting Business Ideas

A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds

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  • Publisher : Van Haren Publishing
  • Release Date : 2017-03-16
  • ISBN : 9789401800716
GET THIS BOOKOperating Model Canvas

The journey from strategy to operating success depends on creating an organization that can deliver the chosen strategy. This book, explaining the Operating Model Canvas, shows you how to do this. It teaches you how to define the main work processes, choose an organization structure, develop a high-level blueprint of the IT systems, decide where to locate and how to lay out floor plans, set up relationships with suppliers and design a management system and scorecard with which to run

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  • Release Date : 2022-03-09
  • ISBN : 9781119815150
GET THIS BOOKDesign Thinking for Business Growth

Reinvigorate your innovation approach with business ecosystems In a business ecosystem, different companies collaborate along and across previously sacrosanct industry barriers, encouraging innovation and the development of groundbreaking new products and services. Design Thinking for Business Growth delivers an eye-opening, fresh approach to designing and scaling business models and ecosystems. In this book, Michael Lewrick delivers a comprehensive procedural model for the design, development, and implementation of business ecosystems. He also presents the most critical design methods and tools you’

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  • Publisher : "O'Reilly Media, Inc."
  • Release Date : 2018-01-02
  • ISBN : 9781491927151
GET THIS BOOKThis Is Service Design Doing

How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You’ll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within

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  • Author : Alexander Osterwalder,Yves Pigneur,Alan Smith,Frederic Etiemble
  • Publisher : John Wiley & Sons
  • Release Date : 2020-04-06
  • ISBN : 9781119523987
GET THIS BOOKThe Invincible Company

The long-awaited follow-up to the international bestsellers, Business Model Generation and Value Proposition Design Alex Osterwalder and Yves Pigneurs’ Business Model Canvas changed the way the world creates and plans new business models. It has been used by corporations and startups and consultants around the world and is taught in hundreds of universities. After years of researching how the world’s best companies develop, test, and scale new business models, the authors have produced their definitive work. The Invincible Company